1st day availability on Gamepass for all AAA games simply isn't a sustainable strategy. They can't give away multiple games with a 9-figure budget along with everything else for the price of the sub.
Hype train gold rush
I think microsoft picked, "games (umlimited games), but no games"
MS bought ABK for its ability to make profits. ABK can't do that if MS "cleans house". It was very effective marketing that made people think MS would shape things up once they get their hands on shitty companies (while also effectively marketing "they would let devs be"). ABK may end up having more influence on Xbox than the other way around.
"they would let devs be" sorry that was a typo, should've said "they would let devs go" my bad
—Phil Spencer probably
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