And when you get there, you're overwhelmed with options:
Should I use this server? Or this one? What are the differences? Does it matter? Should I create an account on each of the servers I think I'd like? After all.. I can.. but is this how it's supposed to be used?
Definitely not critical. As you said, familiarity can be quite important in a genus-differentia kind of way. For me it definitely was: being familiar to Reddit I could think that Lemmy is just like it but better. Same with Twitter and Mastodon.