Around 2010 there was this "pledge" where a website people basically collected a list of things they'd require in order to stop pirating tv shows and movies and I think it came down to:
Provide easy access to large library Provide multi language support, must offer original language Allow downloads/offline viewing Be reasonably priced
Plus some additional stuff I can't remember.
When Netflix got big, they basically covered it all. Then everyone wanted a piece of the pie.
Back to piracy then. 15$ for put.io ✨🙏
Billionaires also pledged to fund rebuilding Notre Dame in France and no one paid anything. Almost no one actually paid and it seems the press doesn't care to see if anything has been paid since 2019: https://www.cbsnews.com/news/notre-dame-fire-update-big-donors-delay-fulfilling-pledges-to-rebuild-notre-dame/
Pledges are PR, nothing more.