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Hands on with Apple Vision Pro in the wild
(appleinsider.com)
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this post was submitted on 19 Aug 2023
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At that price, I don’t see this going anywhere. You can literally buy a car for the same amount. I was ready to drop a good amount on it, but they easily doubled what I was ready to pay.
Well they can’t make a ton of these iirc, and they’re limited to the US. Safe to say, they’ll sell as many as they’ll pump out.
Think of this like the HoloLens pro, which is priced similarly. Useful for businesses (who can pay a premium amount) and lets Apple hammer out the tech and decide how to ramp up volume. Note they also bought Mira, whom makes an AR headset (currently used for the Mario Cart game at one of the amusement parks), which uses a much simpler curved visor and is open to the outside otherwise - it’s in no way capable of being VR. Apple’s playing both ways, so it ought to be interesting to see what they come up with by v3
https://wdwnt.com/2023/06/apple-acquires-mira-creator-of-headsets-for-mario-kart-bowsers-challenge/
It's priced seriously aggressively for the tech in it.
All that enterprise shit is priced where Apple's is with awful displays compared to VR, while Apple's blows everything else you can buy out of the water on the display. And without a pretty high powered mobile computer and the excellent support ARKit offers in terms of making app creation reasonable.
We’ll see where their ambition lies. It might great for corporate-land and then they can get the price lower and we can buy one for a grand. It might stay a high-end device. It could tank. I want it to do well, since there’s some seriously cool tech in here. But we’ll see if they can make it compelling where HoloLens/Magic Leap/etc haven’t.
It's a dev kit/enthusiast version to get their foot in the door. I want it bad, though. It's first/best in class at a bunch of shit.
We'll see how long it takes, but pretty much all the analysts have expected them to be trying to get the costs down for a more mass market version, and naming it Pro implies that as well. Ultimately it will take some engineering, but getting a real device into the hands of devs and higher spenders so devs have a reason to start building out an ecosystem should make it smoother to sell to average consumers if they can figure out a way to get the price point.
And actually making the hardware helps to work towards economy of scale as well.
You and me both, dude. I hope they can make a consumer version at a reasonable price, but them buying Mira makes me think they have a radically different idea for the lower-end (but using the detectors/cameras on the Vision Pro to make it more “conscious” of where it is.