Also, with the so-called "K" shape recovery, it increasingly doesn't matter. Wealth inequality has gotten so bad that I believe it's something like 50% of the economic activity in the US comes from the top 10% in terms of wealth. As this trend continues, the need to serve that bottom 90% of people becomes less and less attractive from a business standpoint.

It reminds me of Nvidia. Only ~7% of their total revenue comes from gaming. The rest comes from B2B sales and data centers. They have little incentive to waste time and production capacity on gaming efforts. The lack of concern is exacerbated in that industry in particular because Nvidia controls ~95% of the discrete GPU market and there are so few alternatives.