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Why would people ever choose to use chess.c*m over Lichess
(reddthat.com)
Holy hell
Other chess communities:
!Chess@lemmy.ml
!chessbeginners@sh.itjust.works
For casual players they hear about chess.com via a paid ad, try it out, enjoy it, and then stick around because that's where the other casual players are. Lichess is much more adept players making it much less fun for the casual player