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The hypocrisy of caring and Hallmark holidays.
Some calendar days were created by companies out to make money, others by organizations trying desperately to raise awareness for their worthwhile cause.
The end result is often the same, jump on the bandwagon for one day to be seen as doing good or being good, then hop off and return to business as usual.
There's a calendar day coming up that every year makes my life worse. For one day a year, acquaintances ask me a question, don't care about or listen to my answer, and then go back to ignoring me for another year. Oh but hurrah for them, they did the thing they normally wouldn't because social media gives them warm fuzzies for announcing they did the thing. They don't even remember the questions or answers, for them, it was a thing to do, instead of being a better caring person for the other 364 days.
Saturday, September 16th is Batman Day. And everyone asks "wouldn't a billionaire help more by using his wealth than his fists?" right before they get the smack.