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Phil Spencer: "getting [acquiring] Nintendo would be a career moment for me"; Nintendo's future "exists off of their own hardware"
(www.resetera.com)
Archive link: https://archive.ph/NF2r0
At some point, getting Nintendo would be a career moment and I honestly believe a good move for both companies. It's just taking a long time for Nintendo to see that their future exists off of their own hardware. A long time.... :-)
Microsoft were monopoly seeking/abusing pricks in the 80s/90s/00s but I had just about started to accept that maybe they had changed. Accepting open source and open standards, and competing on their merits in the gaming world.
I was wrong. They’re not as powerful as they were 20 years ago but, having seen this email, their tactics seem unchanged.
Very telling that he wanted to do it because it seemed like a good career move personally first, as opposed to something that would somehow be a good match.
Let me preface this by saying I would not be in favor of this acquisition, even though Nintendo are a bunch of overly litigious pricks that abuse the copyright system in the name of profits and treat their partners with open hostility and their eShop is a shovelware shitfest running on hardware that was already antique by the time it launched. But I really don't see how this is anything more than Phil Spencer being a bit too transparent. Jim Ryan and Sony would jump at the chance to acquire Nintendo just as eagerly. Both PS and Xbox have been aggressively pursuing acquisitions and consolidation for years now, and Nintendo would be a crown jewel in any gaming publisher's portfolio.
Embrace, extend, extinguish. That's MS's strategy, by their own words.