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Would anything get you to use Google Chat with friends?
(9to5google.com)
This is a most excellent place for technology news and articles.
If google had just built on top of Hangouts starting in like 2013, they'd have a great product. It was built into gmail. That's a huge install base. It was just there and they just... didn't do it. Too many middle managers and asshole resume padding engineers, not enough adult supervision.