The fact that it's usually women doing the dumb thing is problematic, but these jokes are easily mapped onto whoever you want to denigrate. As a Montana, these were often jokes about North Dakota, and as the scion of a large Norwegian clan, I also often heard these as Sven and Ole jokes.

To me the latter is actually a funnier way to approach them, because it's two characters who everyone knows are dumb (and who are stand-ins for those people in your life who act this way) and you're not just blanket insulting a whole group of people.

You're right. But add rich and disconnected too. I've never been, but I think Essex is Beverly Hills with bad weather.

Edit: I love being corrected here. I can't believe how wrong I was. If anyone is interested in the post-mortem of this disinformation, I love British panel shows and hate reality TV. So jokes about The Only Way is Essex completely blend together with Made in Chelsea. I think I thought they were the same because my brain turns off when reality TV comes up.

Holy shit it's a joke. You take the fun out of everything, if you don't like it that's ok, just shut up