Right, that makes sense. From my impression they’ve garnered an off-Twitter crowd of some sort, but probably smaller than masto. Their active user count (which can underestimate total activity) is on track to be about the same or bigger than masto’s, so there’s that.

And yea, the company clearly has some aim of playing a long game, with a small team. So it’s a bit weird. It’s also a bit weird how their product is more of a platform than an app, which requires third party devs to build on it for it to be attractive. All of which, IMO, is interesting enough to be worthwhile.

But yea, as you say, alternative social media momentum has likely dried up. I’ve said the same else where. So it’s hard to imagine what happens to anything that struggles to keep the lights on.