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Harley-Davidson Should Give Up On Electric Motorcycles
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this post was submitted on 28 Apr 2024
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micromobility - Ebikes, scooters, longboards: Whatever floats your goat, this is micromobility
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Ebikes, bicycles, scooters, skateboards, longboards, eboards, motorcycles, skates, unicycles: Whatever floats your goat, this is all things micromobility!
"Transportation using lightweight vehicles such as bicycles or scooters, especially electric ones that may be borrowed as part of a self-service rental program in which people rent vehicles for short-term use within a town or city.
micromobility is seen as a potential solution to moving people more efficiently around cities"
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For an overview of Harley Davidson's systemic business issues, FortNine did a fantastic video [YouTube: How Harley Davidson Killed Itself, FortNine, 2020, 14:11] highlighting what went wrong. The condensed answer is a failure to ride the changing waves since the 80s.
That the most redeeming features and lineage of a Harley -- which FortNine also covered [YouTube: Why Millions Buy Harley-Davidson Motorcycles, FortNine, 2021, 12:30] -- can't even carry-over to their electric lineup is summed up by the refrain "too little too late".