Yes, I understand that point. However, the point I am making is (going to make as black and white as possible, oversimplifying it on purpose):

If you're selling a digital product (a non physical item), and use any of the following terms:

• buy (ex. Buy now, buy today, etc)
• purchase (ex. purchase now, purchase today, purchase to play, etc)
• Own (ex. Own today, own and play today, etc)
• Copy (ex. Get your copy today, your copy is waiting, we have your copy waiting, etc)

Then, I, as consumer of physical goods, being used to these types of wording meaning ownership of a copy without the ability of the manufacturer to come to my house and take the product away when they feel like or disable/remove songs, parts of movies or whatever by coming to my house and scratching off that part of the Blu-ray or DVD or whatever, should not be tricked into this by having to then read a 1000 word essay of legal speak saying you do not own what you are buying but are infact:

• Renting
• Licensing
• Borrowing
• Leasing

Said product, then that should violate some law about false advertising.