That is part of the focused effort (that started in earnest with reagan) to villify intellectuals and make people even more stupid. Just think about how many nickelodean/disney tv shows were about how cool the protagonist is because they care less than the evil teacher or nerd. And how the epitome of wit was "Ha, you said 'doody'" or "Actually, that quote was said by Voltaire so I am smarter"?

People think "Ha, I care less than you" makes them smarter.

Whomp whomp

The proper response is "Russian iPad baby can't read?"

Ya, remember some number of them are bots or underpaid people who's job is to spread frustration and essentially commit information warfare.

Since I moved to Lemmy I've gotten into the habit of blocking the bad actors after it was clear they are incurable and unsaveable. The ones who seem to live for pro-russian messaging or refuse to have a dialogue like these TLDR people.