It goes like this.

The world has been getting more and more uptight these past few decades. Things have to be THIS way, not THAT way. And corporate greed is what gets to decide what THIS way even is. So you HAVE TO watch your videos on youtube. Why? Because that's what everybody does.

Then youtube starts making their own platform shit......but it still has the content and the userbase that nobody leaves. And everybody ignores the obvious. They want the glitz and razzle dazzle of a fun exciting new time, to the point everybody forgets the fundamental rules of life. We're letting google dictate the internet, we're letting amazon dictate shopping, we're letting spotify dictate how we listen to music. All while ignoring the fundamental rules for living. And that rule is very very simple.

All you need to sell a product is a good quality product, at a reasonable price.

But corporations don't want to supply that, and so they've trained us to instead be distracted with apps, and AI, and all these bells and whistles to day to day life that are quite frankly not needed. In the 1980s you could roll your car window down without the car being on. There was a little crank, and you just roll the window down by turning the crank. Then you had to have the car be on, so the motors could roll it down for you. Now we're at a point where you're encouraged to get on the cars app, and pay for features and subscriptions to do basic functions like heat the car seats, or use the radio.

And when it comes to video, google has trained people that youtube exists, and nothing else does. Well, the price of using youtube is free. So you're not going to compete with youtube on price. So then you need to have a quality product. And in this case, the product are the videos. Top tier quality videos, that people want to watch, from creators that people have a fanbase for.

I haven't watched anything on peertube yet, because I don't see any creators I watch also using peertube. I'll give you an example. If MXRPlays were to make Peertube their exclusive home, I would watch it in a second. Even if they made it their secondary home I would watch on peertube, just so that they could have some control over their own livelyhoods. They're CONSTANTLY getting demonitized on youtube for showing something that's just barely breaking a rule, or in some cases completely fictional and never happened. For example, one time they got a strike on their channel for "Showing or encouraging violence towards children". They went back and watched the published video from their own hard drive (since the published one was deleted), and they never saw any child anywhere in their video. They never saw any violence in the video. They never saw anything that they could say was anything close to that. And youtube constantly goes after them. It seems like every 2 months they have a hiatus because youtube has another strike against them.

Or maybe Game Grumps. They don't have any issues with youtube as far as I know.....but if they were to just migrate all their content over to peertube, hundreds of thousands of people would also migrate with them.

I don't know if Markiplier or JackSepticeye are still big names on youtube, but I imagine they would each bring a big audience. So that's it. That's the way you make peertube popular. You consistantly put out popular content, preferably exclusively, but at this point even non-exclusively would be good too if they mentioned it on their platforms.