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(lemmy.today)
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Are you asking if people wear clothings with big logo on them?
I am asking why it's so fetishized.
Capitalism, excessive consumerism, obsession with owning latest brand their favourite social media clown wears?
To show everyone that one can afford it, I guess.
https://en.wikipedia.org/wiki/Commodity_fetishism squared
Huh, every time I find something I dislike about capitalism, I find that Marx beat me there.
This, basically
I can't speak for adults, but in middle school, it was to fit in and not appear poor. I got over that in high school. Although, it was easier because that's when I became not poor.