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The Instant Pot Failed Because It Was a Good Product
(www.theatlantic.com)
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this post was submitted on 04 Oct 2024
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In your opinion, how does the concept of projecting fit here? Just that one word could be re-applied reciprocally in a completely different context?
The business folks are projecting on the customers. If the customers have a product that lasts them forever, then this is a success.
Edit: it doesn't matter what happens to the company. The only thing that matters is if the customers were happy. If you focus on the things that matter, this was a triumph. A huge success.