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I really don't understand Adobe.
They have some of the most well-established and respected software in the world, including the graphics program that's so much the standard that its name is synonymous with computer graphics. They could settle back into being a venerable institution - market themselves as essentially the Rolls Royce of software.
But instead, they insist on being more like the software equivalent of a Nigerian prince scam. They're not just scummy, but overtly and obviously scummy, as if they literally can't even imagine being anything else.
Why? What the hell is wrong with them? It's as if the corporation itself is deranged, and it warps everyone who works for it and every decision they make.
Edit because too many people seem to be missing the point.
I'm fully aware of how enshittification works - that's not what I'm wondering about.
What I'm wondering about is why Adobe isn't just enshittification, but enshittification dialed up to 11. Even such stalwarts as Google and Microsoft can't hold a candle to the sheer scale and brazenness of Adobe's shittiness. If enshittification was a competition, Adobe would be undefeated world champions, and would've held the title continually for the last 30 years or so.
And that stands in such sharp contrast to the fact that of all of them, Adobe has the least need to engage in any of that. Photoshop is so dominant and so well-respected that Adobe, more than pretty much any of them, could maintain a comfortable near-monopoly without even lifting a finger toward enshittification.
Which to me, is just weird.