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Series of costly losses in 2023 contributed to Just for Laughs insolvency: report (www.winnipegfreepress.com)
submitted 7 months ago by grte@lemmy.ca to c/canada@lemmy.ca
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[-] n2burns@lemmy.ca 26 points 7 months ago

This stood out to me:

Changes to YouTube and Facebook video monetization rules favouring short videos akin to TikTok reels also led to a reduction in revenue from the group’s mostly longer-form content, the filing said.

Stand up is really, really good for short-form video. All the comedians I follow post individual jokes that link to their full sets. I'm surprised Just for Laughs couldn't replicate this.

[-] folkrav@lemmy.ca 6 points 7 months ago* (last edited 7 months ago)

They mention monetization. Pretty sure you can’t monetize shorts.

Edit: So seems like you can, but they don’t generate much returns, so might as well say you can’t lol

[-] chris@l.roofo.cc 13 points 7 months ago* (last edited 7 months ago)

Yes you can. There is revenue splitting for the ads between shorts.

[-] ezchili@iusearchlinux.fyi 7 points 7 months ago* (last edited 7 months ago)

When people say this it should be mentioned that shorts really don't pay much

[-] DerisionConsulting@lemmy.ca 3 points 7 months ago* (last edited 7 months ago)

You can, but it's basically nothing.

https://www.youtube.com/watch?v=1X0lH0o4534

You can make more from selling one hoody than you would get from half a million views on shorts.

[-] PipedLinkBot@feddit.rocks 0 points 7 months ago

Here is an alternative Piped link(s):

https://www.piped.video/watch?v=1X0lH0o4534

Piped is a privacy-respecting open-source alternative frontend to YouTube.

I'm open-source; check me out at GitHub.

[-] folkrav@lemmy.ca 1 points 7 months ago

Interesting. Do they tend to have the same kind of returns?

[-] kandoh@reddthat.com 1 points 7 months ago

They probably don't want to pay people to go through all the videos and edit them down then re-upload them.

this post was submitted on 17 Mar 2024
53 points (98.2% liked)

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