Makes sense to me. Their games isn't made for their community and player base anymore. It’s made for their shareholders and they don’t care about BlizzCon.
I would point more to “what is there to announce” and “nothing to gain”
The surprising part of this headline for me is that there was serious intent to have another BlizzCon. I thought they had given up on that already.
Oh no. Anyway
Wonder if this is the consequence of the MSFT buyout or just that they know it would be more in a negative spot light from the recent developments from the studio.
They held one last year under the shadow of the Microsoft acquisition - granted, it wasn't official yet, but friggin Phil Spencer showed up bc everyone knew it was going to go through - so I don't think it's explicitly Microsoft interfering. This feels more like the realization that, like last year, they don't have that much exciting content to hype right now. They already milked their 3-part WoW xpac news dry, all they've got left is.. Diablo season 4 or the seasonal new Overwatch character? Can't build a convention around that.
Might be a shitty Hearthstone mini set in there.
What stop here Belinda honey just cancel it forever?
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