67

Reddit is planning to introduce a paywall this year, CEO Steve Huffman said during a videotaped Ask Me Anything (AMA) session on Thursday.

Huffman previously showed interest in potentially introducing a new type of subreddit with "exclusive content or private areas" that Reddit users would pay to access.

When asked this week about plans for some Redditors to create "content that only paid members can see," Huffman said:

It’s a work in progress right now, so that one’s coming... We're working on it as we speak.

When asked about "new, key features that you plan to roll out for Reddit in 2025," Huffman responded, in part: “Paid subreddits, yes.”

Reddit's paywall would ostensibly only apply to certain new subreddit types, not any subreddits currently available.

Reddit executives also discussed how they might introduce more ads into the social media platform. The push for ads follows changes to Reddit’s API policy that, in part, led to the closing of most third-party apps used for accessing Reddit. Reddit makes most of its revenue from ads and can only show ads on its native apps and website.

Reddit started testing ads in comments last year, with COO Jen Wong saying during an AMA that such ads are in “about 3 percent of inventory.” The executive hinted at that percentage growing. Wong also shared hopes that contextual advertising, or ads being shown based on the content surrounding them, will be a “bigger part of” Reddit’s business by 2026.

top 50 comments
sorted by: hot top controversial new old
[-] RememberTheApollo_@lemmy.world 28 points 1 week ago

You’re gonna pay the mods then, right?

Right?

[-] HawlSera@lemm.ee 24 points 1 week ago

Do it, please, the subreddits need to migrate here

[-] A_Random_Idiot@lemmy.world 4 points 1 week ago

well, not all of them.

I can think of a handful I would much rather see thrown into a furnace.

load more comments (1 replies)
[-] CastorSulMush@lemmy.world 13 points 1 week ago

More ads? There's already a bunch of them mixed with posts and comments. What more, force people to watch an ad before loading pages?

[-] CHKMRK@programming.dev 5 points 1 week ago

There are ads in comments now?

[-] BitsAndBites@lemmy.world 8 points 1 week ago

Yep, ads masquerading as comments. It's awful. I'm so glad I moved to Lemmy.

[-] underfreyja@lemmy.world 7 points 1 week ago* (last edited 1 week ago)

Yeah, people like me and I assume you, who used to browse reddit via a third party app or with RES + an adblocker on pc did not see it but it's a bit insane how much ads there's already on reddit right now. I migrated to GNU and firefox last week and forgot to add the extensions as I was just looking for some information in the Endeavour subreddit and I was shocked at the state of "default" reddit.... I'm glad I left and I hope most of the userbase will...

load more comments (2 replies)
[-] Toribor@corndog.social 8 points 1 week ago

I'm not on Reddit much these days but every time I am and I see threads with people discussing these Reddit policy changes Lemmy gets mentioned. Usually with people complaining they already tried or couldn't figure it out or that it isn't good enough...

I think as the enshittification marches on they'll be some more exodus from Reddit but generally I think everyone is just getting used to all online social media being a total corporate disaster.

[-] scaryvicar@lemm.ee 5 points 1 week ago

I just joined yesterday because of this article. Honestly I feel like I’m using Apollo to access Reddit again. My Reddit account was 12 years old and I deleted it.

[-] cyrano@lemmy.dbzer0.com 4 points 1 week ago
[-] actaastron@reddthat.com 5 points 1 week ago

Thank you! I literally signed up 30 mins ago after seeing Lemmy mentioned a few times on Reddit. I'm at the 'what the heck is this, where am I' stage but feel like I understand how it works a bit better now!

load more comments (1 replies)
[-] scaryvicar@lemm.ee 3 points 1 week ago

Oh god, you’ve out me down a rabbit hole. Thank you!

[-] Toribor@corndog.social 3 points 1 week ago
[-] scaryvicar@lemm.ee 2 points 1 week ago
load more comments (1 replies)
[-] Butterpaderp@lemmy.world 4 points 1 week ago

It's not that everyone's getting used to the current hellscape of the internet. Kids born today have never experienced a world without it. I watched my niece playing on my dad's phone, and she was just blasting through every single ad, interacting with every ad until it took her to the install page, and then she moved on to the next ad. People were upset about the tiktok ban cause they didnt care about their data. Shit like that is wild to me, coming from the early internet era.

Unless countries step up with better tech laws, I only see it getting worse from here.

[-] A_Random_Idiot@lemmy.world 2 points 1 week ago

the internet was better when it was anonymous, where you were explicitly and forcefully told that no one should know anything about you but your handle.

load more comments (6 replies)
[-] daniskarma@lemmy.dbzer0.com 8 points 1 week ago

Ok tidy up this place. We have visitors coming soon.

[-] robbinhood@lemmy.world 3 points 1 week ago

The announcement is why I created a username here. I doubt I'm coming alone.

load more comments (1 replies)
load more comments (5 replies)
[-] sma3in@lemmy.world 8 points 1 week ago

fuck /u/spez

[-] HairTransplants@lemmy.world 7 points 1 week ago

i hope there is a mass migration here

[-] JimmyMcGill@lemmy.world 2 points 1 week ago

The more they do shit like this the more they will

I mean, honestly Reddit is a dead site walking. At this point is not if it will “die” but how fast and I guess more importantly where will its users go. Hopefully here but who knows

[-] Kyle_The_G@lemmy.world 6 points 1 week ago

I'm glad I jumped ship back during the ban on 3rd party apps. That was it for me.

[-] samus12345@lemm.ee 2 points 1 week ago

I don't even use any apps and was just planning on boycotting it for a few days in solidarity. Then Greedy Little Pigboy made his statement about how everyone will come crawling back and that was that.

load more comments (6 replies)
[-] MrVilliam@lemm.ee 2 points 1 week ago

Same. I had even paid for the paid tier of my 3rd party app because it was such a good value to me that I wanted the devs to have some of my money. Thanks to that app, I was on the site more and pretty much never via computer anymore.

I think it was for the best though. Quality over quantity here. I find it to be far less toxic on Lemmy overall. It's like how people tend to be nicer in a small town because you know you're gonna run into these people over and over again, but the big city you came from had more variety in stuff to check out. Definitely a trade-off, but I think it's worth it to have this much more pleasant space that isn't so packed with content as to be addictive. Good vibes.

load more comments (3 replies)
load more comments (4 replies)
[-] sphxre@ani.social 5 points 1 week ago* (last edited 1 week ago)

Hi, I think I’m doing this right. Just joined Lemmy lol because of this. Can people see my comment?

[-] Sho@lemmy.world 1 points 1 week ago
[-] LeanSock@sh.itjust.works 1 points 1 week ago
load more comments (10 replies)
[-] Brown_dude69@lemmy.world 4 points 1 week ago

Just came to lemmy again after learning this shit!! mass exodus coming soon

load more comments (4 replies)
[-] Nima@leminal.space 4 points 1 week ago

imagine charging for displaying content you didn't even make.

the balls are astounding, but this ain't gonna go well for them.

[-] bromosapiens@lemm.ee 3 points 1 week ago

I just left, deleted my account of 15ish years tonight, no regrets. Happy to be here.

load more comments (8 replies)
[-] eagleeyedtiger@lemmy.nz 2 points 1 week ago

Can't wait to see the mental gymnastics subreddit moderators will perform to defend this!

[-] schema@lemmy.world 2 points 1 week ago* (last edited 1 week ago)

It was wild how spineless most of them were when the API stuff happened, and it showed how attached they are to their little bubble of power.

And some of them acted even more pathetic with virtue signaling.

Like the r/de mods allowed memes for a full week in "protest". Such rebels... they sure showed spez with that one...

load more comments (5 replies)
[-] needthosepylons@lemmy.world 2 points 1 week ago

What's Reddit? A clone of Lemmy?

[-] tiaxcrystal@lemm.ee 2 points 1 week ago

That's why I'm here. Just made an account. Sick of everything being a goddamn subscription.

[-] shortrounddev@lemmy.world 2 points 1 week ago
[-] StupidBrotherInLaw@lemmy.world 2 points 1 week ago

We all float down here 💩💩💩

[-] five82@lemmy.world 2 points 1 week ago

I haven't had an account since the Apollo purge but fuck Spez.

[-] T00l_shed@lemmy.world 2 points 1 week ago

The api shit they pulled is why i left and never went back

load more comments (2 replies)
[-] Bonskreeskreeskree@lemmy.world 2 points 1 week ago

In order for lemmy (or any alternative) to really take off, efforts need to be made to mass migrate content. The biggest inhibitor of adoption is the lack of communities, and the user submitted info backing them. Not only would it be beneficial for alternatives to have this on their servers, efforts should be made to index and back up the mountain of how to and general hyper specific sub reddit information for the good of society. The world already lost so much during the last purge of users comments and posts, further enshitification of reddit will only lead to more getting lost. Are any groups working to scrape all (or the most important data) from reddit and break it out in a searchable format here?

load more comments (2 replies)
[-] njordomir@lemmy.world 2 points 1 week ago

Is there anywhere I can find a complete scrape of Reddit threads and comments from before the 3rd party app apocalypse? There was a lot of useful info shared on there, but I don't want anything to do with what that site has become. I'm happy just to CTRL+F a big dataset. It'll probably still work better than either Reddit or Google does nowadays. Without media I imagine I could fit it somewhere.

Also, Spez is a greedy little pig boy.

load more comments (4 replies)
load more comments
view more: next ›
this post was submitted on 14 Feb 2025
67 points (100.0% liked)

Technology

63023 readers
1272 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each other!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed
  10. Accounts 7 days and younger will have their posts automatically removed.

Approved Bots


founded 2 years ago
MODERATORS