The employment concept document hammering home the threat to Canada from China and Russia comes as the military leadership and its supporters advocate for billions more dollars in defence spending.

But pumping more money into the military comes at a time when the Liberal government is pushing fiscal restraint on federal departments. In addition, the Canadian Forces and National Defence have faced questions about how they manage the money they already receive as well as concerns about equipment projects that have gone tens of billions of dollars over budget without providing additional military capability.

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Melissa Aronczyk, media studies professor at Rutgers University and co-author of “A Strategic Nature,” a book about the history of environmental PR, said the increased fossil fuel presence at COP is part of the industry’s decadeslong attempt to avoid regulation. “Working with U.S. PR firms, oil and gas companies, car companies, and petrochemical companies all conspired 30 years ago to create campaigns and programs around ‘sustainability’ with the goal of telling the world that the fossil fuel industry was helping to ‘solve’ the problem of environmental degradation and climate change,” Aronczyk said. “It’s very clear by now that when companies set their own targets and create their own rules, the outcome spells disaster.”

One of the reasons that social media companies have not cracked down on disingenuous pro-Israeli activities could be that former Israeli government and military officials hold top positions at a great number of the world’s most important platforms.

Emi Palmor, for example, is one of 22 individuals who sit on Facebook’s Oversight Board. Palmor was formerly the General Director of the Israeli Ministry of Justice. In this role, she directly oversaw the stripping away of Palestinian rights. She created a so-called “Internet Referral Unit,” which would push Facebook to delete Palestinian content that the Israeli government objected to. In her new role at the Oversight Board, she effectively writes Facebook’s rules, deciding what content to promote to the platform’s 3 billion users and what to censor, delete or suppress.