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this post was submitted on 03 Apr 2025
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I'm gonna be honest: I think this is a bad move and most people, even people who follow other parts of the boycot, will just ignore it.
Microsoft is simply too fucking big and too present in people's lives. No one is going to stop using their happiness generation devices when the world is in this state.
I don't use Microsoft stuff though so it doesn't really change anything for me
https://bdsmovement.net/Act-Now-Against-These-Companies-Profiting-From-Genocide
If you read this page on their website. The BDS movement says that they have different levels of targets. There is a "consumer boycott" category which says that you should not buy any products from those Brands. Then there is a "pressure target" category. It explains that a Pressure target is a company that you should "boycott when reasonable alternatives exist".
Inside of the Pressure Target category includes other very large companies: Google, Amazon, Disney. If I understand correctly, Microsoft will also be considered a pressure target, which means that avoiding a Microsoft product is not always possible. Example, many people use Microsoft as an operating system either at home or at work.
The BDS page for Microsoft, which was added to their website today, says "As a consumer, boycott Microsoft products whenever possible." It also gives you a lot of other pressure options, including "send a letter to Microsoft executives demanding that Microsoft end its complicity in Israel’s AI-powered genocide of Palestinians", "join or start a campaign to pressure your university to cut ties with Microsoft by divesting from the company", "pressure your local government to divest from Microsoft", "sign the workers’ petition at: noaa.cc/sign".