At donor retreats and in pitch documents seen by The New York Times, liberal strategists are pushing the party’s rich backers to reopen their wallets for a cavalcade of projects to help Democrats, as the cliché now goes, “find the next Joe Rogan.”
[...]
The first out of the gate has been Chorus, a well-publicized liberal nonprofit group co-founded by the Democratic influencer Brian Tyler Cohen.
But others have stayed under wraps until now. In November, Ms. McBride and other liberal operatives gathered in Washington for a series of meetings to survey the election wreckage. At the headquarters of American Bridge, one of the largest Democratic donor networks, they eventually hatched a plan for a for-profit media company called AND Media, which stands for “Achieve Narrative Dominance.”
The company, incorporated in March, says it is aiming to raise $45 million over the next four years. The group hopes to have a $70 million budget over that time frame based on predictions of $25 million in revenue. It says it has raised $7 million so far. Ms. McBride and Christian Tom, who led digital strategy for the Biden White House, have pitched the company to American Bridge donors as a broad cultural project.
When I was back watching some Hasan streams last year I think IIRC even at the height of that mini donor revolt and Biden dropout, the problem was that these are not even all that bad, there was some good reaction from both Hasan and his type of viewers(chat) to that stuff when they were(I think John was best?) consistently shitting on both candidates but specialy Biden.
I'm going from memory but from the clip segments Hasan would watch on stream, it didn't even look that bad if they had all kept that consistent at least appearance of indignation and revolt towards the situation. They could have managed to pull some younger viewers through that sort of pipeline, even if just temporarily. But once Kamala's campaign got underway and that brief moment she was up in the polls etc it was all back to normal then it was realy over.
So I'd even argue the issue is not necessarily just its old cable shit since you know you can find these clips on YT later etc. It realy is more of the shit content. They're so old and disconnected etc. But if they all even tried to shift there is already a sort of pipeline ready for them.