How is that being "fair" or the original framing "disingenuous"? She's the Walmart heiress! So what if it wasn't the actual direct corporate funds that the money was shelled out from, it was still a top member of the Walton Family who owns the corporation. No one is saying "Ew look, Walmart funded this" we're saying "Ew look, some of the filthiest and most notorious of the bourgeoisie funded this."

Walmart heiress Christy Walton promoted a planned nationwide protest against President Trump by placing a full-page advertisement that ran in the New York Times on Sunday. The ad, which the billionaire heiress paid for, calls on people to participate in the "No Kings" protest.

Pretending that because the Walmart board of trustees weren't directly the ones funding it, this criticism is some kind of misdirection, that is what's disingenuous.