CloudFlare is the company that provides CDN and security services so useful to so many customers that they now sit between you and half of the internet, monitoring and monetizing all your traffic and preventing you from accessing anything from TOR exit nodes because they so decided without any oversight - or if you're lucky, they let you through if you solve captcha after captcha until you're tired and you give up.

This company is the Google of the internet's bowels: it's an ultra-invasive, de-facto big data monopoly that doesn't draw enough attention to the vastly excessive power it has over just about everybody online and the data it possesses on everybody.

And just like Google, their entire business model revolves around grabbing as much control over the internet as possible by offering products so good that everybody wants them, until there is no competition and no escaping them.