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The Deadlock Debacle Shows That Still Nobody Understands Games Journalism, Especially The Journalists
(richardlewis.substack.com)
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this post was submitted on 23 Aug 2024
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Is there a chance Valve did this on purpose? An NDA isn't anything new, but they didn't have people sign any and a simple in game notice, to not share information, is pretty much the same, as telling people to not think about a purple elephant, the second you mention it. Marketing is everything these days and all I see is a ton of news and people talking about this game. You almost couldn't have done it any better way.