Likely an attempt to show that the platform is still able to generate traffic and engagement, plus a really awful attempt of bread and circus. It's specially bad as people will use it against Reddit Inc. and the platform itself.

Because they are seeing the threat that places like Lemmy are providing to users. They need to draw people back to Reddit and distract from the protests that are still a topic.

Is that the pixel art thing?

Yup.

…how much of it will just be “fuck u/spez”?

No idea - the ones who were pissed the most left. But hopefully quite a bit.

I suggest, make an art about Spez getting gangbanged by investors and the admins and power tripping mods getting cucked

Since they're banking on streamers once again competing with eachother, they're expecting almost none.

Although depending on if/who gets involved there might be a lot.

There is a discord group called The Swarm that plans on doing that with 1,000 people. They also allied themselves with another group to put a protest message in the middle of it.

I'm torn about r/place revival. I'm excited to see how people embarrass reddit management, but it feels like management is allowing it cause they know it will drive up daily active users they can brag about before the stock goes public.

Probably the best protest, because it's something moderators CAN'T fix

My guess is that at least 10% of the canvas area will be "fuck u/spez".

Wasn't it spez himself?