The ad says "Lots of storage FOR PHOTOS", specifically.
If we assume that the typical iPhone photo is 4MB (they're almost always less), and you use half your storage for photos, ((128/2)*1024)/4 is 16,384 photos.
I'd argue that's quite a lot.
Idunno if technically correct is the best route to go here. But sure, if you wanna defend more bs marketting from a huge ass company, you go.
Lemme explainw hy the rest of us find this a little dumb to see. Iphone is famous for being the best phone in the world at recording video, which is not nearly as small, especially at high resolutions.
For context, a 4k60fps video is 400MB per minute, which would fill up the phone in less than 5 and a half hours. You can record less than four of your kids soccer games with that. If you go with 4k24fps (135MBpm), you can get 948 minutes of video which is 11 soccer games. You'll probably get most of your kids soccer games, but you'll have to dump the video if they get to the playoffs.
If you got noticably shitty quality at 720p30fps, (why would you do that on the phone camera with the arguable best video recordings in the world?!) you get 53 hours of video recording time.
Look, its a lot compared to vhs, which could do up to 240 minutes, or vhs-c, (the mobile vhs) which could do up to 60 minutes of video.
It's a lot compared to phones from ten years ago, even. But it sure as fuck is not a lot when you compare it to literally any other phone from the same price bracket and age range. Thats the point. The storage is fucking average compared to competitors. If you use the phrase 'a lot of storage' you damn well better be doing at least twice what your competition is doing for me to agree with you.
Meanwhile Nokia's cells have removable battery, audio jacks and a micro SD slot
Typical 12mp heif image is ~1mb
Do you mean heic? That format is absolute wizardry as far as i'm concerned, achieving really small filesizes. The only downside IMO is it doesn't seem to handle things like screenshots very well, with noticeable artifacting around text and sharp contrasty things
heif is correct, it is an image format derived from heic for video. It is pretty spectacular especially compared to the aging jpeg, but yes best to stick with uncompressed formats for non-natural imagery such as screenshots of digital UI and text etc.
Edit: Reading this, looks like HEIF is the container and HEIC is the codec. You’re right!
https://en.wikipedia.org/wiki/High_Efficiency_Image_File_Format?wprov=sfti1
My photo library is like 300GB (although I suppose I take a significant amount of video). I also have 30GB of downloaded music. 128GB is really not enough.
My photo/video library is 1.4tb but for most people (like my parents) 128 is plenty
Not so much for 4k60 video
The storage space on the phones themselves is not really a problem.
The default storage for iCloud is borderline criminal and should be targeted for regulation by the government.
The true problem is how hard to move your data out, or to able to choose your own cloud service
To be fair, the 5gig is free, and you can still back up your phone via a windows or Mac computer.
The 5 gigs of storage is really only good enough for things like system and device setting, and keeping preferences unified across devices. It’s not really a great solve for media or file backups. For that you either need to pay Apple, pay another cloud backup company, or backup locally to a computer.
I was surprised how quickly it filled up without me even thinking about it that I ended up disabling it. I just wish syncthing equivalents were better supported, since my Android, Microsoft, Steam Deck, and MacOS sync files without me having to really think about it.
But, iOS and iPadOS due to file access restrictions don't work well with it, so it's like they try to push you into iCloud by making everything annoying when it comes to files sync even with just the base iCloud. Good thing though is I just use an iPad now, which I use more as a media consumption device. No need to deal with iPhone annoyances, which would be much more important in trying to sync and transfer files as a multi platform user.
Maybe I'm weird, but I feel entitled to significant storage (options) on my device, but I don't feel entitled to free cloud storage (of significant size)
Totally agree. I'm not entitled to free anything, but I feel like I shouldn't be paying ridiculous markups for internal storage and should be given the option to use MicroSD cards (spoiler alert: I've used MicroSD cards extensively in my last 4 phones). I'm also making use of both my M.2 slots on my laptop, for a total of 3TB.
This guy gets it.
I really enjoy my Apple devices, but to call 128GB a lot is ridiculous. Storage has absolutely stagnated. It’s 2024, these phones should be coming with 256 or 512GB for the insane price they cost. iPhones shoot 4K60 HDR video now, that space is hardly enough. Good for getting you onto an iCloud plan, though.
They even disable recording in prores on lower storage phones.
Uh, I still find that lots
I don’t think it is when cheap thumb drives are well above this and the phones are north of $1k.
Right? My Pixel is also 128GB. I've got like 5 or 6 thousand Spotify songs, 3 gigs in my pocket casts cache, about 10 gigs of emulated games and dozens of apps and games. If you're struggling with 128 gigs on your phone, clean some shit off there. I've still got 30 gigs free.
128 GB has been more than enough for me for over 8years ? I haven't gotten a phone with more than that.. I am currently at 72GB/128GB storage and most of that is Apps. I do go and archive photos and videos off my phone from time to time however.
If you NEVER delete anything, sure, you will run out. Or if you are super heavy into photos and video maybe but it is still A LOT of storage on a phone.
All I have is photos and music and I'm struggling to stay within 256gb
One hour of 360 video is roughly 60GB. Process that video and export it and you get a lot of data as well. I would not call it being super heavy on video to have one hour of source material on your phone, which you could not do right now.
360 photos are roughly 150MB each.
Storage is cheap, but sold at a very high mark-up.
If only there was some kind of expandable storage slot that I could add a terabyte for like 50 bucks. One u just pop in and pop out that's like the size of a fingernail..Maybe we'll make some kind of technology like that one day. I'm sure the good folks at Apple aren't just scamming every fart smelling consumer by telling them the storage they pay extra for is reasonably priced.
I know you're being facetious but not gonna lie, the progression from a 5.25" 1.2MB floppy to a modern micro SD card with a practically infinitely bigger amount of storage is one of the things that blows my mind most about how much technology has evolved
And to think the physical bits on that floppy still would've been invisible to the naked human eye.
Well, they don't want to because fans will gladly pay 200$ or more for extra 128GB and call them revolutionary.
128gb is plenty unless you’re storing a lot of photos on device. If you’re storing > 100GB of photos on your phone and they’re not backed up somewhere else, you’re really setting yourself up for disaster
It's those moving pictures that really get you. And our phones now have very high grade cameras on them, so it's very easy to exceed. Cloud storage fills quickly, or butchers the resolution.
My 4-5 year old OnePlus 8T phone has 256GB storage.... Are you fucking kidding me, Apple? Can you at least try?
OnePlus had 128gb as their base config until the 12 was released a few months ago. The specs for the OP 7 through 11 all had a base 128gb config.
A lot of phone manufacturers still have 128 as the base config (like Google). That said, they don’t charge $1000 for that base config. They’re usually $150 to $200 cheaper.
I’m only using 92 GB, and am not careful about storage other than deleting pictures I don’t want. I don’t mind them starting at 128 GB.
That said, as cheap as memory is, going to 1 TB should not cost hundreds.
It’s plenty for me.
yea it is. I'm chilling at 42gb, and 10 of that is just downloaded music
My 13 Mini is 128gb. I’ve had it a year and it still has 20gb of free storage.
128gb would suck ass in a MacBook, but in a phone it’s fine for most users.
I don't have an iPhone but I just wanted to say that 128 is not enough, at least for me.
I had to delete so much stuff.
If they make the storage small on the phone then people are more likely to subscribe to their cloud storage solution and pay more money!!
My Android device has 128GB of internal storage, and I still could not imagine not having a MicroSD slot for additional storage.
We've finally reached a point where I have more storage than I need on my devices. But I pay way too much for it. Apple needs to stop embarrassing themselves with storage and RAM on entry model devices.
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