With a simple NPV calc it's obvious why the dlc is a complete waste of time. I mean we could easily afford to hire another team that will quickly provide positive cashflow, but then the producers are going to wonder if consumers are spending less on x because of y, and x is what we used to project future revenue numbers to our board. If we don't reach the x projection and I get canned then I'll always regret having tried y. I mean sure y superceded all expectations, and made millions, but it also had like 800k in overhead. We should probably just lay of 300 developers who are willing to work 60 hour weeks for 40 hours of pay and decrease the level of qa/QC time on x so we can get started on x2 and push into prod, nevermind the bugs. Also I'll need you to work Sat because the system keeps throwing exception errors

Sure, but there's only so much you can release for online. You don't want big content dumps, you want a steady stream, so you could surely have some devs working on a story DLC or two while pumping out that steam of stuff for online.

Hire an online content team to complement your creative SP team, and then you get the best of both.