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[-] ampersandrew@lemmy.world 77 points 1 week ago* (last edited 1 week ago)

This article sucks. The original quote could be talking about anything, because it's so vague. It could be about legitimate criticisms of the game, or it could be nonsense like people yelling about Sweet Baby and DEI. There's no way to know, but the author of the article would clearly like you to ascribe it to something rational that still makes Ubisoft the bad guy.

EDIT: Original tweet is from a MAGA guy, so it's very easily actually about shitty people.

[-] Aatube@kbin.melroy.org 8 points 1 week ago

Especially with the gamergate 2.0 that's opening a new article-specific case on Wikipedia court for the first time in 8 years...

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[-] ImplyingImplications@lemmy.ca 59 points 1 week ago

How can you wish a company to fail

Very easily, actually.

[-] Fiivemacs@lemmy.ca 23 points 1 week ago* (last edited 1 week ago)

I want most all big companies to fail. Those running it ruined the companies, and the planet. Fuck em and let them all burn and rot.

These companies have never been loyal to consumers, why the hell should anyone give a damn if they exist tomorrow. Not like they will actually honor their warranties anyways, or they just replace garbage with more garbage.

[-] MudMan@fedia.io 16 points 1 week ago

I mean, a bit of context may go a long way here.

How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me. We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down.

I get it, pithy joke, why let it pass, but still.

[-] ImplyingImplications@lemmy.ca 25 points 1 week ago

The context is irrelevant because nobody wants Ubisoft to fail because they don't make content that caters to them. It's a strawman argument. Does this Director of Monetization want to uplift his competitors? Absolutely not. He would love if all his competitors failed. Yet he gets on his high horse saying we must uplift his corporate venture to extract as much money as possible because we're all in this together??

[-] MudMan@fedia.io 19 points 1 week ago

I would be a lot more willing to agree with you if "nobody" hadn't been driving a massive harassment and hate campagin complaining about "DEI". I mean, it pops up explicitly right in the comments of the piece linked here. "Nobody" has been busy.

I can't believe we haven't learned anything since "it's about ethics in games journalism". "It's about monetization in AAA games" now, apparently.

FWIW, I don't know this guy, but I don't believe for a second that he would love it if his competitors failed. People have a wild, distorted idea of how AAA game development works and how people making it (leadership included) look at these things. The guy went online to say he's frustrated at seeing industry insiders siding with an online hatred campaign and people are all dogpiling because hey, his title sounds like the thing I don't like, so the assholes being assholes online must be justified this time.

Look, much as the heavily online audience likes to pretend otherwise, most people making these games are perfectly nice, care about what they do and even have some degree of attunement to their audiences. Corporate dynamics are more than capable of producing dysfunctional results without an evil mastermind pulling the strings.

Also FWIW, I mostly agree with him. If you're in the games industry get the hell off of LinkedIn comments at all (as Chassard just learned the hard way), but especially don't be on LinkedIn cheering for colleagues doing badly. That's just rude and unprofessional. You are allowed to keep your opinions offline and should exercise that right when it comes to commenting on your colleagues' livelihoods.

[-] Peruvian_Skies@sh.itjust.works 8 points 1 week ago

Look, much as the heavily online audience likes to pretend otherwise, most people making these games are perfectly nice, care about what they do and even have some degree of attunement to their audiences.

Sure, most people involved in these projects do. But for any given team, if you told me you knew for a fact that exactly one person in that team wasn't, and asked me who I thought that person was, I'd guess "the money guy" every single time.

[-] MudMan@fedia.io 2 points 1 week ago

Right.

Except "the money guy" isn't the monetization designer, which is what it seems this one guy has been his entire career. "The money guy" has some nondescript title, like "head of sales", or is just the CFO of the company. Or isn't even part of the company and just sits in a board with a bunch of other people and periodically shouts at the CEO to make more money.

Bet Chassard was super glad when he got promoted from being a game economy designer in a bunch of mobile games and got a fancy "monetization director" title instead. Irony is a bitch, because you KNOW he wouldn't be getting half the crap he's getting if he still had a job with "designer" in the name.

For the record, economy designers, monetization designers and, presumably, monetization directors, whatever the difference may be, have as much of a chance at being nice guys who care about their jobs and are attuned to their audiences as anybody else. I don't know this guy, and I don't know if he's any of those things, but what he wrote doesn't suggest that he's not. If people dogpiling think they're delivering karmic justice or disproving his point, they're almost certainly doing neither.

[-] Peruvian_Skies@sh.itjust.works 4 points 1 week ago

Well, surely we can agree that it's an unfortunate job title at least - it's easy to see why the people are dogpiling on him. If it actually were the money guy saying this, I assume you'd have no objection to the public reaction?

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[-] pixeltree@lemmy.blahaj.zone 4 points 1 week ago

Doesn't matter, cause that's not what's happening here lol

[-] JDPoZ@lemmy.world 3 points 1 week ago* (last edited 1 week ago)

Instead of wishing any game company to fail, I wish for them to unionize.

That would piss the CEOs off more, would result in a bunch of passionate good devs who have nothing to do with the bad decisions and who just want to make fun games NOT losing their jobs, being discouraged and then leaving the game industry due to constant cycles of endless crunch, followed by layoffs and studio closures due to greedy stupid shortsighted actions by management.

[-] wizblizz@lemmy.world 42 points 1 week ago

Ubisoft needs to get used to not owning a business anymore.

[-] BlackLaZoR@fedia.io 19 points 1 week ago

They'll own nothing and will be happy!

Ubisoft MBA: Why is everyone so mean to us, we're only trying to take your money and provide you sub-par entertainment!

[-] JohnnyCanuck@lemmy.ca 23 points 1 week ago
[-] SPRUNT@lemmy.world 42 points 1 week ago

"Monetization Director at Ubistft"

Get fucked, dickbag!

[-] seejur@lemmy.world 8 points 1 week ago

When I create gambling addiction to kids I'm an outstanding human being, but if gamers don't like my games, they are horrible human beings.

This blowhard

[-] ColdWater@lemmy.ca 5 points 1 week ago

This is what I imagine a monetization director would say if their company got shit on

[-] Rekorse@sh.itjust.works 23 points 1 week ago

What an absolutely dogshit headline.

"What is even more revolting, is coming on LinkedIn and seeing the same comments from people within the industry... How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me. We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down," said Chassard

He didn't blame anyone for the gaming industry being bad right now. He stated it was bad, and explained why certain groups acting a particular way were hurtful and counterproductive.

Y'all get up in arms about literally any poorly written headline, and then watch all these people reply and explain how he did actually say that gamers are indecent humans who are the cause of the decline of the gaming industry.

[-] DillyDoobie@sh.itjust.works 1 points 3 days ago* (last edited 3 days ago)

First off,

"How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me."

This isn't the reason people want Ubisoft to fail. Far from it, in fact. People want Ubi to fail because of how the company has conducted itself and how bad their products have declined. Wanting a company to fail because they make a bad product is a perfectly valid viewpoint. In fact, it is the very essence of how a free market should work. Bad things failing is a good thing.

Next,

"We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down,"

No, there is no "WE". There is "YOU" and everyone else. Chassard, the Monetization Director, above all else, does not have the players' best interest in mind. His very existence means that elements of fun will be locked behind a purchase. He is the literal enemy in this scenario, so no, we are not on the same side. And nothing he has or ever will do as a monetization director is uplifting in any way.

I agree with you that the headline is poorly worded, but Chassard's statement is still total bullshit in my opinion.

[-] Rekorse@sh.itjust.works 0 points 3 days ago

You know the part you quoted is specifically talking about negative comments coming from people who work in the gaming industry right? Not the people who buy the games but the people who make them.

The rest of your reply is irrelevant because you are attacking a strawman.

[-] DillyDoobie@sh.itjust.works 1 points 3 days ago* (last edited 3 days ago)

You didn't address a single point I made.

You don't even know what a strawman is.

You aren't even participating in this conversation in good faith.

You're literally being triggered into making an aggressive post because of your inability to control your own emotions and think rationally.

This is a very typical hollow response of a juvenile. You really are telling people a LOT about yourself by they way you've replied. Yelling strawman and providing absolutely nothing of substance isn't proving any sort of point.

[-] Rekorse@sh.itjust.works 1 points 2 days ago

Well one of us is triggered thats obvious.

[-] mindbleach@sh.itjust.works 4 points 1 week ago

we should all uplift each other instead of bringing each other down

Ubisoft's business practices are part of why the industry sucks.

They're not caught in a tide with all the little indie studios. They're one of the 800-pound gorillas setting the rules everyone else has to play by.

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[-] Kolanaki@yiffit.net 22 points 1 week ago* (last edited 1 week ago)

It's true.

I'm a non-decent human (but a good dog) and I think Ubisoft games are soulless garbage.

[-] HeyThisIsntTheYMCA@lemmy.world 3 points 1 week ago

wait I thought you were two good dogs.

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[-] YungOnions@sh.itjust.works 20 points 1 week ago

Maybe they should turn that mirror on themselves. Take a long look at the 'non decent humans' within their own ranks:

https://www.theverge.com/2023/10/4/23901575/ubisoft-executives-arrest-sexual-harassment-investigation

[-] Kaboom@reddthat.com 15 points 1 week ago

The Ubisoft monetization director has the gall to call others non-decent humans? Now that's newsworthy.

[-] ZILtoid1991@lemmy.world 3 points 1 week ago

If he meant the anti-woke brainrot, then yes, but that itself is just shielding corporations from actual critiques. There's a very racist and transphobic caricature that even tries to make fun of people that doesn't blame woke creators, but monetization practices.

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[-] Blackmist@feddit.uk 14 points 1 week ago

On the one hand I'm sympathetic to a lot of people in the games industry. It's long hours, not great pay, low job security, and takes advantage of people who are passionate about games and crushes them beneath the wheels of capitalism.

On the other, anybody who's job it is to make games worse to make a quick buck, can politely go fuck himself.

[-] Weirdfish@lemmy.world 13 points 1 week ago

My shelf is full of Ubisoft games. I'm playing one right now in fact, Farcry 2.

Thing is, I've bought a lot of them based of my love of the series, and the truth is, all the recent one's have sucked. Farcry 2,3,5, primal, AC black flag, rocksmith 2014, anything splinter cell, ghost recon wildlands, all amazing games.

Farcry 6, AC anything after black flag, breakpoint, the new rocksmith, I hated them all. Not because I want to see a company fail, but because the games just don't have the mechanics I enjoy.

I've spent a lot of money in good faith because ubisoft made some of my favorite titles, but I'm done. The only games I might buy at this point on faith are GTA6, Kingdom come Deliverance 2, and Subnautica 2.

I won't buy anything ubisoft again until I've seen multiple reviews telling me exactly why I'm going to love this one.

[-] ihatetheworld@lemmy.ml 4 points 1 week ago

I played plenty of Ubisoft games and I believe the only game I beat was Immortal fenyx rising. I like farcry 3 & black flag but I never got to finish playing because live service games took up all my game time.

I also tried AC Odyssey and Valhalla more than once and the longest I managed was under 20hr before calling it quits.

I don't hate their games I just don't enjoy playing them and I don't see myself buying anything Ubisoft because their games are just not my cup of tea as much i want it to be.

[-] IcyToes@sh.itjust.works 8 points 1 week ago

Senior Ubisoft employee. Don't be mean and criticised us. Celebrate our shitty choices and track record. Think of the developers.

[-] maxenmajs@lemmy.world 8 points 1 week ago* (last edited 1 week ago)

We don't have to respond seriously to that, right? He's clearly non-decent. Pointing and laughing seems like the appropriate response.

[-] HeyThisIsntTheYMCA@lemmy.world 7 points 1 week ago

I mean, a significant portion of gamers are shitgibbons, but that doesn't stop the criticism of Ubisoft and lootboxes from being true. Get fucked, Stevy Chassard

[-] BlackLaZoR@fedia.io 2 points 1 week ago

Whatever. Tencent will either buy them now, or after bankruptcy

[-] azvasKvklenko@sh.itjust.works 2 points 1 week ago

Wow, after all this they’re still in the denial stage of grief, not knowing they continue to harm themselves

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this post was submitted on 06 Oct 2024
104 points (83.3% liked)

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